Lego is building the way for a sustainable future. The Danish toymaker has produced prototype bricks made from recycled bottles. Now they will be determining whether the bricks can be mass-produced by conducting durability and usability tests, but the company is optimistic and expects to start sales in 18 to 24 months. According to Lego, a one-liter plastic water bottle can produce ten standard 2x4 Lego bricks.
Lego currently manufactures its bricks from plastic sourced from fossil fuels, using 100,000 tonnes of plastic each year. Over the past six years, almost 150 engineers and scientists have tested various plant-based and recycled materials as alternative raw materials for production. Last year, Lego committed to investing $400 million over three years to transition the company towards sustainability.
