Coca-Cola will soon make its pixel-flavored soda, Coca-Cola Zero Sugar Byte, available for sale in the real world after first releasing it digitally. The new soda first debuted on Fortnite, giving players a “virtual taste” of the upcoming flavor, and soon customers will be able to purchase the drink in...
HTC revealed its vision for its version of the metaverse called Viverse [https://www.vive.com/us/viverse/]. The Vive Twitter account posted a concept video for the Viverse ecosystem split across both virtual (VR) and augmented (AR) reality hardware, aiming to deliver a “future where the impossible becomes possible....
Real estate wars are on in the metaverse, with virtual land sales heating up. The cheapest virtual land on popular metaverse platforms like The Sandbox and Decentraland are selling for 3.7 eth and 3.46 eth respectively (approximately $12,500 and $11,700 at time of writing). The smallest...
In a recent interview with The Babylon Bee [https://youtu.be/jvGnw1sHh9M], Elon Musk said that the metaverse is more hype than substance. Musk thinks current VR headsets are uncomfortable and that it’s not practical to attach a big screen to one’s face for entertainment, saying, “Sure, you...
Nike has acquired RTFKT (pronounced as “artifact”), a company that makes NFTs and virtual shoes for the metaverse. Co-founded by Benoit Pagotto, Chris Lee, and Steven Vasilev just last year in 2020, RTFKT uses NFT, blockchain, and augmented reality technology to create digital artifacts such as viral sneaker designs. Zoom...
Famous sportswear brand Nike has partnered up with game maker Roblox to create its own free virtual space called Nikeland. Filled with Nike buildings and arenas for players, the space was modeled after Nike’s headquarters in Beaverton, Oregon. In Nikeland, users will be able to play minigames like tag...
